This story is from a marketing seminar that I attended last fall.
A beautiful girl was sitting on the stage getting advice on how to present her company. The speaker asked her: “What do you do?” She said “We are a group of professional organizers who will midwife your life into a new beginning”. The crowd went silent. What? Turned out she had a company that organizers or de-clutters houses to be exact. DId you get it from the description? Well, she was a Yale and Harvard graduate. I think a lot of educated people suffer from this “let me complicate stuff so it sounds more important.”
I remember I read once a book by a professor of the Russian Language. I will skip the name. I remember only that after reading several pages I thought to myself:”He enjoys his own mind more than he cares about the readers.” I never finished his book. Whatever we do we have to enrich others , not enrich our own ego. My Guru speaks about it every day now for 4 months.